October 21, 2022

Part of the 4As team was lucky to make a trek to Calgary for the 2022 Western Arts Alliance (WAA) conference. WAA iss a community of presenters and managers who collaborate to bring performing arts to audiences in the Western region of the United States and Canada. In fact, the conference is so focused, several times I was asked directly, “Are you a presenter or an artist?”

“Neither,” I responded. 

Well, that always caused a double-take. 

Showing up as an advocate and activist at a conference focused on presenters and artists definitely makes one stand out. But it was all the more exciting to converse with presenters and artists about our mission. Everyone, and I mean everyone, was delighted and inspired by our mission, vision, and aspirational goals.

And it was an opportunity to continue our “listening tour” to assess where we might fit and how we add value in the arts and culture community.

The WAA conference felt unique in the array of talent presented in Calgary. There were nightly performances (presented by managers auditioning their talent) with inspirational and thrilling artists. Rather than a dry cultural conference that is ironically devoid of culture, the WAA conference showed off the talent and entertained the attendees.

Further, they leaned into their words by heavily featuring Native artists. Since this was my first appearance at WAA, I don’t know if they always prioritize Native musicians, dancers, and performers or whether this was unique to Calgary or the West in general. Regardless, it was an exciting element.

Also, I was reminded that Calgary is a vivacious, exciting city full of culture and creativity, youth and fun. Being at the foothills of the Rocky Mountains, this city’s combination of city, mountains, arts and culture felt like an ideal combination for an idyllic life.

Especially the “commitment to art” part. 

For me, the highlight of the entire conference might have been the address from former Calgary mayor, Naheed Nenshi. Mr. Nenshi told the crowd he was petrified for the future of the world based upon a five element “perfect storm” of societal cataclysm: climate, war, race relations, pandemics, and the growing gap between rich and poor. 

Mr. Nenshi made his address in a cavernous ballroom while standing to the side of the lectern, ignoring the microphone, and generally speaking to the ground or with his eyes closed. He was not the most dynamic speaker (says the actor obsessed with public speaking). Yet the entire conference hall leaned forward on their seats. He had the Hyatt Hotel ballroom absolutely in the palm of his hand. 

Listing and detailing his five concerns about the future of our planet was initially depressing and demoralizing. But then he ended with triumphant optimism that the hope for our future is love.

Oh, and art.

Art. Art is the answer. Because art comes from love and acceptance and self-expression and mutual support and commitment to truth.

And just like we at 4A Arts say, “equitable access to all arts for all people can help tackle almost all problems.”

Not only was Mr. Nenshi’s message inspiring and compelling, but it was also gratifying – it reminded me that we at 4A Arts are working directly to quite literally save our country and the world.

Because, as we all know, art is the answer.

(Below, you get a snippet of this inspiring Calgary leader. This is not his speech at the WAA Conference, but it’s still a good one…)


Support 4A Arts’ Mission by making a contribution

A headshot photo of Gavin Lodge, Executive Director for 4A Arts.

Written by

Gavin Lodge

Actor, entrepreneur, political strategist, and father of two, Gavin Lodge comes to 4A Arts with a unique perspective on arts and culture in America. A 20-year veteran of stage and screen, Gavin grew up in suburban Colorado and traversed the country in his work with political campaigns at the senate and presidential levels as well as touring for shows.

After studying international affairs and philosophy at the University of Colorado, he worked as a field organizer in the Iowa Caucus followed by the role of “body guy” to then-candidate Senator Maria Cantwell of Washington State. Politics empowered him to move to New York City to pursue a performing career. Ultimately, he performed in multiple Broadway shows (including 42nd Street, Spamalot, and Priscilla, Queen of the Desert) as well as regional theater, national tours and several network television appearances.

Though he was thrilled every time he stepped onto a theatrical or sound stage, Gavin was equally happy to take on leadership roles in his local union and later his kids’ PTA.

With the Covid-19 pandemic, Gavin jumped back into the political realm, working as a strategist for Bryson Gillette, a minority-owned PR firm focused on politics and public affairs. He also volunteered for Be an #ArtsHero, an arts advocacy movement blossoming during the first few months of the pandemic. During his time with Be an #ArtsHero, he was part of a team that successfully lobbied for a first-of-its-kind hearing on the creative economy in front of the House of Representatives Small Business Committee.

Gavin lives in rural Connecticut with his partner (a composer and orchestral conductor), his TikTok-dancing daughter (who is musically gifted in unparalleled ways) and his soccer-playing son who recently told him “Dad? I’m just not into concerts and theater stuff.” As he told his son, Gavin believes there is much more to American arts and culture than “concerts and theater stuff.” From the video games his son loves to play to low-rider paint jobs to streaming television series while sitting on the couch, Gavin sees American arts and culture as an inclusive, “big tent” spectrum where everyone is an artist and everyone is a member of an audience.



Related Content

Support the Movement

Support 4A Arts

You May Also Like:

A New Approach to Arts Advocacy

Here at 4A Arts, we count ourselves very lucky to be part of a vast ecosystem of arts, culture, design, and craft; an ecosystem that includes artists, teachers, and advocates across the country. But we also know that not everyone shares our values. After decades of...

Americans: Join the Fight for Arts, Culture, Design & Craft

We are excited to share our new video encapsulating our vision for American arts, culture, design, and craft.  Here at 4A Arts, we know that in order to create an arts ecosystem that thrives instead of merely survives, we will have to develop and initiate new...

Arts Advocacy in the Age of AI, Part 2: A Call for Self Reflection

This is the second in a series about the role of arts advocacy in the age of artificial intelligence. To read the first part, head over here.In recent years, we in the arts advocacy space have spent immense amounts of time and resources defending the importance of the...

Skip to content