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Elena K. Holy

Director of Strategic Operations

Elena K. Holy is proud to serve the 4A movement as Director of Strategic Operations. Her 30+ year arts management career includes NYC’s non-profit Roundabout Theatre Company, commercial Broadway and Off-Broadway at Richard Frankel Productions, and founding and running The Present Theatre Company,  where she co-created the New York International Fringe Festival (FringeNYC). FringeNYC was once the largest multi-arts festival in North America – with an all-volunteer staff of 100 people, 2,500+ additional volunteers, and 5,000 artists representing 200 companies from all over the world, producing nearly 1,100 performances annually, with many now-famous alumni and productions.

As Producer, Holy was awarded the 1997 New York Magazine Award for her “creativity, vision and enterprise”. In 2006, she was named one of New York Magazine’s “Influentials” because she “turned the Fringe Festival, which she founded in 1996, into Sundance for the theater crowd – a place where anyone with an idea and a tiny budget can get noticed. Urinetown, the 1999 Fringe musical that made it to Broadway and won three Tonys, is the most extreme example, but more than a dozen Fringe shows have gone on to significant Off Broadway runs. Her triumph: retaining the fest’s brilliant lunacy amid commercial success.”

Other achievements include the 2007 Mayor’s Award for Arts & Culture, serving as a Tony Awards Nominator from 2008, and being named an Indie Theater Hall of Fame “Person of the Decade” in 2015. As FringeNYC ended (and the pandemic began) she became Interim Managing Director at SHADOWLAND STAGES in beautiful Ellenville, New York where she and husband Kevin share a home with their two westies, Daisy and JuneBug. She serves as Treasurer for the local Chamber of Commerce and is an active member of her community.

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